GMCA

We were commissioned by GMCA to develop a creative campaign targeted at the residents of Greater Manchester highlighting that waste is their responsibility and there are serious consequences to them if they do not dispose of it correctly.

Most people would assume they would never or could never be fly-tippers, but not everyone is aware of the law. This campaign highlights that it’s not just the stereotypical ‘white van man’ that can be guilty of fly-tipping. The real face of fly-tipping in your area could be you or someone you know.