NHS Cheshire and Merseyside
I am tough
C21 was chosen by NHS Cheshire and Merseyside to design a campaign to tackle an important issue – smoking in pregnancy. By working with healthcare professionals, we developed effective resources and communication channels to empower expectant mothers to quit smoking.
We utilised a multi-channel approach including the design and build of a user-friendly microsite offering support options and information, engaging social media messaging, and informative leaflets and displays placed within maternity settings. This comprehensive strategy was designed to make quitting smoking accessible and approachable for all pregnant women in Cheshire and Merseyside.
